Inaccurate information can cause problems that range from the minor - misspelled names on billing statements - to the disastrous - late deliveries that cause the customer to lose business. Take the time on every phone call to make sure the information you get is clear and accurate.

Here are some tips to help you get accurate information from customers on the telephone:

1. Speak slowly and clearly

Studies show that people on the phone unconsciously match the tone and pacing of their speech to that of the other person on the line. By speaking slowly and clearly, you will set the stage for customers to speak that way too - which prevents mistakes and misunderstandings.

2. Concentrate on this call alone

If you are thinking of something else while the customer is talking, you could easily miss important information. Whatever else you have to do on any given day, do not let it interfere with a customer’s phone call. Focus your attention completely on the customer call and put everything else out of your mind.

3. Ask the customer to spell his or her name

When it comes to spelling, it is better to be safe than sorry. People’s names especially can be spelled quite differently from the way they are pronounced, so be sure to always ask customers to spell their names.

4. Repeat, repeat, repeat important information before you hang up

Before ending a telephone conversation with a customer, always repeat any important information (names, addresses, special instructions, etc.) to the customer, to verify that your understanding is correct. This is your last chance to make sure all information is correct, so take advantage of it.